By Scott Johnson
I have chosen three websites that I believe to be very well designed, all for different reasons. I hope they inspire you as much as they have me during my web design studies!
Mono is an advertising agency based in Minneapolis, MN that lives by the motto that “simpler is better.” The “Mono” face site lives up to that motto by presenting visitors with a fun and simple Flash application that allows them to sculpt a Mr. Potato Head style face that contains 759,375 entertaining possibilities.
First of all, and most importantly, this site design is simple. It does very little that it doesn’t need to do, and every single element is there for a reason.
There is only as much navigation as there needs to be. The branding is simple and clean. The page only uses a few different fonts (the main heading and the main call to action use their own typefaces in order to stand out).
This e-commerce/marketing site hits you on every page with clearly set out products which really shows their benefits. I appreciate the way the product photos are zoomed-in, filling the space with valuable content, combined with a consistent angle to add dynamism and interest.
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